Do You Want to Get Better Results as an Online Marketer?

The battle for attention online is an ongoing battle that every marketer must face. There are so many tips and tactics being sold to people and all of them promise the best results. Piecing together a strategy can be frustrating.

Do you really want to get better results as a marketer? Stop doing what everyone else is doing, stop trying to copy someone else’s life or pattern. The opportunity you have right now is to be that person who creates something that would be missed if you were gone tomorrow.

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How Much Content is Out There With Your Name On It?

Most marketers do terrible because they are tryin to copy other people’s success principles vs creating some of their own. Why else do you think so many methods of teaching sales and marketing to people?…..because people figured out that there is no ONE WAY to accomplish anything so you might as well try to be the best version of YOU vs relying on being a carbon copy of some person who says “Just do what I do”
What you create for content needs to be yours, it needs to be unique. Way too many people look at others and think “If I could just be good like them” You can, just do it in your own way and if the masses do not like what you have to say or produce……welcome to reality folks, there is no promise of anything in this world, you have to earn your stripes in life just like everyone else.

Take for example some of my blogs. In a few of those, I get angry about stuff because its real. I’ll bitch about something and then break down how I plan to fix it. Most of my mentor students who register for my classes are people who like the harsh honesty I use in my blogs.

Brand

Do you attract like minded people?

This shows people I am just like them, I hate when things don’t work as they are planned, but I also give ideas on how to get past those obstacles and people seem to gravitate to that and this is how I have been able to build not only trust with people, but also get the point across that I am my own person and not many people talk like I do so “IT STANDS OUT”! which is exactly what I want it to do.
Think about it. If you copy cat someone, people can sit back and say “yup, I’ve heard that before, heard that, seen that, heard that too” they start to tune out because its nothing new to be exposed to, It has lost its impact and if all you know how to do is copy someone, then you can’t think of ways on your own to fix this issue.
So bascially if you copy cat, you bring no “WOW” factor at all to the table. You are predictable and lame vs inspiring and pursuasive.
The problem is, too many people are insecure with who they are and they won’t put their own flare on their content, they try too hard to be more like a guru they admire vs trying to stand out on their own.
If you want to create metrics that matter for YOU, then you need to become the best version of YOU vs trying too hard to force being something you are not and it starts with the content you produce for your brand. Don’t copy other people’s example just because it worked for them because of it doesn’t work out for you like it did for them, what happens after that?$100.00
Most people quit or lose interest and then move on, some people fight and hang on to force it some more but eventualy burn out. Learn how to make YOU stand out because anything less, is just copying others and hoping you strike lightining in a bottle like they did. So much for being unique these days, the only thing being taught to people is “Follow my secrets” or “Follow my system” vs “Let’s find out what the hell you can even do first”
If you lack talent and your guru doesn’t, then teaching you how to copy cat their systems is a total waste of time! You actually have to be good at things and have talent to pull in results and most guru’s don’t tell you that because it sounds mean.
The work that gets recognized is the work that no one else is doing or can do. People are not out looking for the same thing all the time, they need to be distracted by something that isn’t just like everything else out there….is that You?

Learn seom Local SEO tactics that can help you gain exposure online and even help your brand get ranked on Google’s first page. This is a one day class and it will run about 2 hours. I don’t teach what I haven’t already done myself and continue to do to this day.

My rankings last because I know this game, I’ll teach it to you!

This class is only available on Saturdays and I will be doing these each and every Saturday in Private with people who are wanting to learn this material.

You can register with me personally by texting me on Facebook and letting me know you would like to register.

100.00
Michael Opolski is an Entrepreneur, Real Estate Investor, Mentor, Music Producer, Blogger, & Author.

You Can’t Knock The Hustle, There is Always Work To Be Done!

I had a guy named Franklin reach out to me on Facebook and he tells me that I’ll never understand what operating a real business is like. I laughed at him and said “Oh really”?
Here is what he said……“Michael you work too much”, you are always busy and always working and that is not how successful people operate”.
{ME} – You sound like one of those hype men at a seminar, what are you trying to get me into?….Forex?…..Click Funnels?….which is it?….Diabetic Test Strip Selling?
 
{Franklin} – When you work a lot in a business, the business owns you vs you owning it.
{ME} Oh boy here we go!, you sound like one of those know it all, motivational speakers so let me shatter your pitch so you can stop doing this to people because what you are suggesting is just not accurate. Even if you have workers and everything outsources in your business, you still have to pay attention to it every single day. What are your people doing? is everyone being productive? are numbers dropping? what’s the ROI on marketing this month?
So you are telling me that you ignore all of that and just sit back and collect money?…I call bullshit. I know people who make $200k a month on autopilot with rentals and not one of them sits on their ass. They don’t have to show up to a job, but they still have a lot of responsibilities to the business. If anything, you are a silent, full time baby sitter to your business. Telling people that they are not a real business owner just because they still work is just plain stupid and not a good idea either.
{Franklin} – I guess you don’t understand the “Lap Top Lifestyle”
{ME} – Oh here we go! “Laptop Lifestyle”?…Oh you mean sit back and make money on your laptop all day and then do nothing else…is that what you mean? I work from home so Yes, I know what that term implies vs what it should really mean.
 
{Franklin} – You are wasting time on building a traditional business. If you don’t have systems, then you are a worker vs a true business owner.
{ME} – HA HA, are you done now believing this crap? Grant Cardone is worth $400 Million…..works everyday! Gary Vaynerchuk is worth $150 Million, works everyday. Tony Robbins, worth about 1 Billion, works everyday. All of these guys have systems and people who work for them and not one of them sits on their ass all day doing nothing so are they doing it all wrong too?images (2)
{Franklin} – They work only because they love what they do.
{Me} – And that’s why I work everyday. I’m not one of those people who can just sit around all day and rely on a system to keep bringing me in money each month, I need to be busy or else I freak out, besides I have this feeling you are bias because you sound like one of those brand new people who just got started with click funnels and you are brainwashed into thinking that if you work hard enough, you can make ton of money and just open your laptop everyday and check your new bank balance?….is that what you think?
 
{Franklin} – Why is that stupid? and yes, I am actually a part of a TEAM who teaches this stuff. If you haven’t been to one of their events, then you really don’t know what this is all about.
{Me} – Oh yes I do actually in fact, I’ve asked to speak at their events and they won’t return my calls. This is an area that I excel in so here we go. Click funnel webpages are being targeted by search engines now so its much harder and much more expensive to convert traffic from that type of set up. Your teachers won’t tell you this because they want you paying a monthly membership fee to them and that is all they want from you so in the end, you got suckered into a business model that you feel will make you rich really fast and then once that happens, you can sit back and enjoy the money until you die.
 
{Franklin} – Have you ever done this type of business before?
 
{Me} – Nope, but I have students in my program who are and they tried to get me into it (much like you are) and once I explained to them all the work involved with that, they seemed kind of angry.
 
{Franklin} – Why would they be angry?
{Me} – Because its not as great as they make it sound. Landing pages and Doorways pages are now hated by search engines. This update was implemented on March 8th and it was called the “FRED” update.
{Franklin} – So what you are telling me is that my teachers are lying to me? That’s not nice to say, where is your proof?
{Me} – They are doing the typical seminar guru bullshit, they get you all hyped up and then only show you the basics. Once you start “NOT” making money, their go to phrase will be “It takes time to get these ads to convert”. The truth is, it only takes a few minutes to get a new page to start getting responses, it doesn’t take long at all but they will tell it does so that you don’t quit the program. Go ask your teacher about ranking signals and algorithm changes and see if they have a ton of knowledge to dump on you, otherwise they are just selling you another system that they say can’t be denied.
If they can’t answer any of the ranking signal questions then you are being sold a system that is not based on telling people 100% the truth and that is because your teachers don’t even know about the new changes so they just teach you how to saturate the market with targeted ads and in their minds as long as you get tons and tons of traffic to your pages it won’t matter because eventually some of that traffic will convert.

This is stupid because the more unconverted traffic you are getting, the worse your ad ranks overall and then it gets “Ghosted” by search engines which means its not even seen anymore so then it under performs and when that happens you are told to try new keywords and make new ads which means?……spend more money!

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Pages like this are now hated by Google….Just so you know!

{Franklin} – So then I should just quit?
 
{Me} – Nope, instead actually get educated about what it is you are doing. Stop relying on keywords and only what your teachers are telling you. My information comes from the people directly at Google. I somehow doubt your teacher knows the SEO laws like I do because only 47 people sat in on that last Google SEO update video and I didn’t see any guru’s names in that chat room so unless they are pals with the people at Google, then they don’t know this material.
{Franklin} – So you are calling them liars?
{Me} – Technically…..YES! because I can go onto their sites and see just exactly how they are making their money. I can see what keywords they use the most and how. I can also see what links trace back to them. This is not something rare, if you understand SEO at all you can trace people’s work. Your guru isn’t telling you the whole truth about how this all works and here you are sitting online telling people “If you work in your business you don’t own it, it owns you”, but yet here you are not even knowing the complete story about what it is you are actually being sold on. Most of your Guru’s are manipulating the system and in my Masters Class, I show people just how they do this.
{Franklin} – I’m still new at this sales funnel thing so I’m just getting things going now.
{Me} – How long have you been involved with this?
{Franklin} – about 6 months now.
{ME} – That’s not being new anymore so after 6 months, what I just told you is something you never hard before?
{Franklin} – That’s all news to me and if it was actually important, I would think these people would know all about it.
{ME} – You need a new teacher or guru to follow who will be more honest with you about all of this because this click funnel method is something that caters to people who don’t like work so they do this in the hopes that it makes them enough money to the point where they can buy back their time. I don’t care what type of business you have, as the owner, you don’t have days off. As much as you don’t want to believe that you still are accountable to a lot of things and this whole “Laptop Lifestyle” bullshit pitch that you are falling for is more work than they are selling you on.
{Franklin} – Well, I’m not quitting because I believe what I am doing is going to work.
{Me} – You can have all the belief you want, but if you don’t fully understand how something works in real time, then all the hope in the world won’t fix that. What if I told you that Google will hate anything you post that doesn’t cater to the users query?
 
{Franklin} What do you mean?wmt1
 
{Me} – Google wants your webpages to answer a users question with just one page! Click Funnels are designed to take you from one page to another and then to another. That is called “Doorway Pages” and when you have those, Google redirects incoming traffic for those search queries that you would be getting, and it transfers them to a page with a higher “Authority Score” this means that Google see’s their webpages as a much better source of information.
This gets done without you knowing and the result of this is you not getting any converted traffic so what will you do once that happens?……make new ads and spend more money so for a guy who seems to think that I work too hard in my businesses, you sir still don’t have all the facts about what it is you are even trying to do. Before you start lecturing people about how they should be running their business, you might want to learn how yours even works before you start doing something like that.
 
{Franklin} – Ok Mr. Know It All….
 
{ME} – No reason to get defensive just because someone pointed out that your seminar guru isn’t telling you all the details. I’m not lying about any of this. I don’t think you like what I had to say because it goes against everything you are being taught right now and I’m here to tell you the truth. No business owner sits on their ass all day and just makes money on auto pilot, behind the scenes those people are working but not telling you. Its a status thing they sell to people because that is how you get butts in the seats at an event, trust me I use to say the same shit back when I was in Network Marketing. I said whatever I had to in order to get people to just show up.
A real business owner always looks for new growth and that doesn’t happen sitting around doing nothing all day. Stop thinking that there is some magical finish line of money waiting for you. There is always going to be work that needs to be done and it will be work that only YOU can do so get it out of your head that one day you will suddenly just have enough money to ignore your business 100%., If billionaires still work, then you will still be working, just in a different capacity! I would stop looking forward to that, and focus in more on actually understanding what it is that you are trying to do because you are not very well informed on how opt-in pages are now looked at.
 
{Franklin} – I just looked you up online and I see a ton of your content that talks about this stuff so you must actually know this huh?
 
{Me} – Why do people have a hard time believing that some people actually do research?Yes I do know this stuff, and it makes no sense to get your hopes up on any business opportunity unless you fully understand what you are up against. I have pals who make money on click funnels so it does work BUT, they are not sitting around all day doing nothing, so don’t think that you will someday be doing that. If you own any business, there is always work to be done vs thinking that your laptop will just make you money to the point where you sit on your ass all the time.digital-strategy-dont-believe-the-hype-it-always-depends-on-research-14-638
{Franklin} – My teacher lives the laptop lifestyle, he can go and do whatever he wants, whenever he wants.
{ME} – Really? is that why he has all these events booked he is speaking at? because he is financially free? If it was me, I wouldn’t be speaking to anyone, I’d be out fishing, or traveling vs any of what he is doing. Your guru teaches you how to live a laptop lifestyle, but yet here is working like crazy to try and get his brand more recognition? How can you not see that? He’s not sitting around relying on his systems or laptop is he?, so what makes you believe you will be doing less than what he is once the money starts to pour in?
{Franklin} – I was told that once you set things up, it runs itself.
{ME} – Oh my god Franklin that doesn’t mean you stop paying attention to the business, if anything you have to be the one who is the most involved! Franklin if you want a lifestyle that welcomes in more money then you have to realize that you just signed up to become a much more accountable person, not just with work priorities but also with money management and future growth.
This life is hard, being your own boss is hard, and it takes a shit load of work to make it all come together and then STAY TOGETHER! If you want to really stand out and impress people, don’t go around telling them to work hard so they can be lazy someday. Instead show everyone how much of a beast you are and how much hustle you have because that will attract more attention than you just telling people that you will be rich really fast and then not have to do anything. Smart people know better!
{Franklin} – I hated you when we first started to chat, after a while I see that you not trying to be mean but you are trying to just make me aware of somethings and thats cool.
{Me} –  Franklin, I always end up looking like the bad guy because I have the details that most people don’t pay attention to. Those details matter especially when you are trying to gain quality traffic online for your business. Like I said, Click Funnels can work, but you need to know all about them or else it becomes an expensive hobby vs a business that can rely on steady income each month.
This blog was posted so that people can see that behind the scenes I have people who will argue with me but this is their way of asking questions. I don’t expect people to understand it but this sometimes is how people get past their fears, if they have to be defensive I am ok with that but if I shows them facts about something and they still argue, well then they are just bias.
Over the last 20 years I have noticed a lot of people getting all amped up for the chance to make easy money online and they are not being told how hard it is to build that up. I understand that people have to motive others at a seminar with best case scenario’s, but people need to know all the truth’s about how money is actually made online because what a lot of guru’s don’t tell you is…..they use their fame to increase traffic and there are ways to do that and seminars is just one of them.
They will show you the steps they took to get things up and going, but no one will show you all the tricks of the trade. I almost called Meet The Mentor something else, I was going to call it “The Anti-Guru Zone” because a lot of my content is based on a lot of the things that seminars leave out. I sit in on events, I take notes, and I start outlining all the things they are not telling the audience but they should be.
I then write a blog or do a Podcast on some of that content but for the most part I teach a lot of the deeper content inside the classes I host. After 20 years of watching seminars evolve and how they get set up, I made sure that my program never turned into one of those platforms. This guy Franklin is a good guy. He’s passionate and fired up, but at the same time he is scared because after 6 months of work, he has no money coming into his funnels and part of the reason he got defensive with me was so he could pull information out of me (Smart Move). 
I recognize this tactic in a lot of people. Sometimes its the only way they know how to ask for help. I am not an SEO know it all, but I do know whats going on right now, I have changed how I create content because of the new changes and it has worked well. My goal for Meet The Mentor is to just be straight with people. Be Honest, Try New Things, Work Hard, and Move On!
I get a lot of people like Franklin in my classes. They get started in something new and after a while it doesn’t work like they thought it should so they try to see if its them, or if they need more information that will allow them to grow in new ways. A lot of the classes we have are based around lead generation, branding, social media marketing, and networking. There is a lot that gets covered in the Meet The Mentor classes band I am not bias to any one industry, I look for missing pieces in all areas.
Whether its a network marketing seminar, or a copy writing meet up, or an SEO master mind group, I do a ton of research on what’s being taught to people and what important things are being left out. That is what Meet The Mentor was built on, so seeing chats like the one I had with Franklin happen very often. I like sharing some of them because I know there are people out there who can relate to this type of dialogue.
Its real life in action and sometimes its not pretty, but that’s where communication skills comes in. Franklin could have taken off and said “Eat Shit”….but he didn’t. What you see here is a shortened version of our chat. (believe me it was a long chat). I hope you enjoyed it and maybe got something out of this because behind the scenes folks, personal development is not fun, its hard, there will be conflict and doubt and fear and more. I get it because I use to do the same things 20 years ago, now I work to train people how to break those ideas and habits because I know how to move on from all that crap.
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Michael Opolski is an Entrepreneur, Real Estate Investor, Mentor, Music Producer, Blogger, & Author.

Did You Know?

I wasn’t going to post this because I kept this information only for my Master Class students but its such a big problem that it needs to be paid attention to. This blog post is not bullshit, and its not a game. A lot is going on right now with SEO and algorithms on all platforms. People are already behind on a lot of the new changes so I hope this post helps some of you better understand what it is that you are doing.
This might scare some of you affiliate marketers out there who use funnel sites to capture leads.
On March 8th, Google did an update called “FRED” This new update was created to target “Quality” sites for ranking. When they started testing sites that had a lot of traffic, they noticed something and its disturbing. Google won’t even mention they did this update but its very real so pay read this carefully.
95% of the high traffic sites that were tested were Affiliate Sites, and Ad Sense Sites. These pages had spun content which means they didn’t write it themselves, it was a created template that someone else made for them and there was duplicate ad pages like this all over the web. When people try to pass that off as their own work, Google knows this. You are not Sneaky! There is a term for this and its called “Thin Content”thin-content
How do you get caught? When you post online, your pictures and even your layouts are coded, so is the location of your URL. When your pages are the same codes as millions of others and all of you post the same spun content from new ads, it now matters more than ever NOT TO DO THAT, because Google will kill off any credible traffic to those pages once you are found out.
When seminar people tell you “Use these keywords and use our scripts” what that tells Google is you are creating copy cats by the millions and that kills the quality of those type of ads or posts. Guru’s will show you their income from those ads and how well they performed but they won’t tell you how shitty the conversions were and they don’t care either because they have enough money to make new ads that will make up some losses.
Ever wonder why ads convert so badly?…..thats why, and its about to get worse for people who use those as ways to get web traffic to a purchasing site……Hold onto your butts!Avoid_Thin_Content
Barry Shwartz at SEO Round Table tested this new FRED update because people were wondering if their “Links” were effected by this new update. He tested somethings and found that the quality of the content on the sites he tested was crap. They pretty much were in place to guide a person to yet another site or to another opt-in page (sound familiar anyone?).
When you take a template script that is provided by a program and you change the wording out it still doesn’t matter, you are still posting on a preset platform which is coded a set way.

Google’s new algorithm is out hunting your content right now. If you copy cat others and use templates, you will start losing the “GOOD” web traffic because Google hates sites that just drive traffic and hardly ever convert (like most all click funnel pages).

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Time to be a good content creator or be “Ghosted” = (Not Visible)

Why does this matter? if you use affiliate pages and click funnels and you get a million hits, and out of those million hits, 96% drop off and do nothing, that tells Google your site is crap and you are most likely impulsing them with a targeted ad and for that Google thinks it should be ignored so they cut off “useful” traffic to your pages and redirects it to someone else’s who converts better because the content is original and its detailed. Google will do this without telling you so when your ad starts to suck and convert like shit…..now you know why and by the way, this kills your SEO long term so whats the only solution?
Spend more money and create more ads the same way until you get caught again and then rinse and repeat. Its a sess pool of money spending and it never ends. I hope they tell you this stuff in those weekend seminars that you are attending. Don’t be bias to Vanity Numbers and Vanity Metrics. Getting 1 million hits on your site isn’t impressive when you convert 3% of that or less to the next page.download
Google hates this because they believe if a user types in a search query then it should only take ONE PAGE to answer their question. The more you send a user from page to page or link to link and toss nothing but opt-in pages at them, Google attacks your traffic flow so the only way to offset that is to hope to god that you get enough traffic that converts to make some money so you can make new ads that will make up some difference in lost traffic.
If your mentors are not telling you about these SEO changes, then they are sending you on a wild goose chase of spending more money than you ever should all because they themselves do not know this stuff.
In the end, you sign up for their stuff, and buy into their programs because they tell you its easy and a for sure thing and then they show you pictures of their nice car and that convinced you to believe that click funnels is the best option for you.
Oh don’t get me wrong they can work…..but you better have money to keep it going especially now that ranking changes have happened and Google is now targeting those sites you rely on so much.

Don’t put all your eggs in one basket. If you have no idea what I just posted about…..you are behind and already being passed by you competitors…enjoy the ride folks, its just starting!

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Quality means your pages are “In Depth” with detail. If you rely only on Opt-In or Landing Pages then your pages are considered “Thin Content” Hope your guru tells you this before you sign up.

In the end folks, if someone is telling you that funnels is the best thing on earth, tell them no thanks, you have better things to do with your money because those things are solely dependent on how often you update and run new ads (IN REAL TIME) and for those of you who are broke or have a limited budget and you signed up for this stuff because you thought it was going to bring you RICHES, you’ll get eaten alive by those who can outspend you and that is the game you are in for that niche….have fun!
I’m not naming names but some famous Youtube people who use click funnels and promote them need to start being honest with the people who go to their events and start telling people this information because click funnels are the worst sites to put on the web, they convert like crap and you have to rely on non stop incoming traffic to even keep that afloat and that all costs more than they teach you it does.

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Sorry!…but this is what Google wants from you!

My information comes directly from the testers at Google. I didn’t see any guru’s at the events or meetups that I attended so there is no way for them to know this info unless they were there.

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Learn about these updates and more in our Masters Class.

Michael Opolski is an Entrepreneur, Real Estate Investor, Mentor, Music Producer, Blogger, & Author.

Mentors: Do You Get Social Media Texts Like This?

I have the best chats with people on social media sometimes. Usually everyday I get a few trolls who come after me and I actually respond to most of them. I don’t do this to defend myself or anything, I do this for research.
As a person who has a mentorship program, it is my job to try and understand human behavior to a certain degree. I have to recognize patterns and habits with people so that I can start to mold the newer version of them in effective ways through various training.
One of the hardest things I deal with daily is mean people or just angry people who like to try and cut you down or degrade anything you have ever posted on social media. I post a lot of content that is meant to educate people. I always liked it when  I stumbled upon something cool that interested me and I learned from it so in return I like to try and do that for people out there who are just like me. My hope is they gravitate to my content because is something they can relate to or maybe use and gain from it in some way.maxresdefault (1)
What I am about to show you was a back and forth Facebook text that went of for a few minutes. This guy called me out on my SEO stuff and I had no problem handling him. I hope you can understand that people get defensive when you tell them that they are not doing certain things right and because of that, their business will be impacted. Keep in mind that this guy came to me and started asking questions. I know he was testing me which is fine, my info comes from the people at Google and who do the testing for them so fire away bitches!
{Facebook Hater} – I’m thinking you need to go back to school because your info about SEO is wrong 100% and I have proof with my numbers. I’ll show you my ad word campaigns and how well they do. You are trying to mislead people you fuck!
{ME} – What if I told you that Google doesn’t really focus on Keywords for rankings signals and that anyone who chases after keywords still is already behind the shift that just happened with the algorithms back in February?
{Facebook Hater} – “OK Mike Whatever, my numbers are good for PPC LOL, Nice try! I’m converting awsome right now”
{Me} – You only see what the performing metrics show you, you can’t factor in all the traffic that you lost because your bounce rate is high or because you are not in line with the new guideline and google penalized you for it……how do you track that if you don’t even know about it? Do you realize you could be converting even better and at a lower cost if you knew how to look for the recent changes? For example….if you use your main Keyword in the title of your post or ad….that no longer matters at all for ranking with that keyword (did you know this). It’s not a ranking signal as much you think it is. So I’m guessing you title all your Facebook ads with the top keywords and then you just cross your fingers?
{Facebook Hater}WHAT?download
{ME} – If you don’t know the new rules and make the corrections then Google takes traffic that you would normally get and redirects it to pages that convert better than yours for the same KEYWORDS you are buying. Why is this happening?….because your content is too much like everything out there, its not well written and it doesn’t answer questions well enough and its just plain boring and Google see’s that so they take traffic and give it to someone else who performs a little better than you even if its Organic Content vs Paid.
{Facebook Hater} – You are full of shit, who even tells you this stuff LOL?
{ME} – The guys who constantly test the algorithms told me! you want their names? John Mueller and Gary Illyes they are the Webmasters and Trends Analysts at Google so go start some beef with them. When you rank online for a keyword, the algorithm programs traffic to flow your way BUT…only at a certain percentage (for example) If you are ranked on Google’s first page, you will get let’s say…. 4% of all the incoming traffic for that particular keyword based on your current ranking, out of that 4% traffic, the algorithm starts to go to work and then once you hit your 4% limit, all that extra traffic pouring in goes somewhere else because?…..someone on the first page converts better than you and whats really sucks is, they might even rank lower than you OUCH!
The algorithm decides whether or not the users search was a good fit for your site or someone else’s, if you rank higher than someone else but their content is better than yours…..guess what? you will be skipped and you will never know it! The new algorithm doesn’t favor just keywords like you think, it favors “User Experience” and “Quality” and how do you measure that? You can look at “Time spent on page” as a metric but do you really know whats going on with that person who didn’t click on things the way you wanted them to?
{Facebook Hater} – I have metrics I check daily that show me results. You are talking like you know something that I don’t.
{ME} – Those numbers only show you converted and performing traffic, yes I get it. Show me all the traffic you lost and where it went? Show me why you lost it. How much better is the person ranked ahead of you or below you and by how much? How much more keyword density do they have that allows them to stay ahead of you on the first page?….Do you know how to look for that? There is more I can ramble off about ranking signals but we can start here.
{Facebook Hater} – You are stupid, my numbers are good and I haven’t had any changes in my stats. I rank well and my business is thriving.
{ME} – would you like to see the results of an audit? because the new changes just happened and the new algorithm now works in “Real Time” so the effects will start happening anytime now.
{Facebook Hater} – how can you audit me? that sounds illegal?
{ME} – I can track what URL’s are linked to you and how they got there and how well they rank. I can see how much you use in paid marketing vs organic. I can see what keywords you are bias to and only use. I can see holes in your SEO game simply by checking your links and how big of an “Authority” score you have overall. According to my findings, you spend a shit load of money on ads, you have no organic content going out and you rely only on PPC and Facebook Ads……Am I right on that or am I way off?
{Facebook Hater} – I’m guessing that you just broke the law and got my information from some illegal source. I’m going to look into you and find out how shady you really are you fucking asshole!
{ME} – If you want, I can teach you how to get this information because it can be done pretty easy and very legally actually. You do however have to pay attention and actually learn somethings because this is technical work. If you are willing to learn I can show you how to get this info about your competitors vs being angry with me thinking that I am full of shit. Why do you think I post what I do? I did my research, I sat in seminars and classes and took notes for years on this so remind me again how much time you spent on learning all this? This is how I get my Content Ranked. I find holes in people’s SEO game and I take traffic away from them.Its called being savvy.
{Facebook Hater} – Fuck You, I’m not learning shit from you!Fuck_you.jpg
You see folks, I deal with a lot of interesting people during the day time. I have this type of chat online with people pretty much everyday. I get called names, I get threatened but I have to realize that there are just some people in this world who are set in their ways and its never going to change.
In terms of this whole keyword and ranking mindset, let me see if I can paint the picture inside your head. You bid on PPC Ads and you use AdWords Campaigns to get traffic to your websites. You base this decision on which keywords not only are the most popular, but that also convert the best (according to your metrics).
From there you sit back every month and monitor how well each keyword does, if one falls short, you can throw more money at it and increase your bid ratio or you can say “Piss on it” and then focus on the other keywords or maybe try out some new ones.
Am I getting this right? is this how people think when it comes to getting attention online for their brand? Sorry but that was cool last year…Yup, way back in 2016 that was cool!, we’ve moved on from that in case you did know.
Algorithms changed, ranking factors changed, Barrier for entry for Google’s first page has changed and this means “You” need to change because you could be paying for keywords every month like clock work and business as usual but never realize how badly you are not getting traffic anymore because of these changes.barrier-679x350
Your KPI’s can’t measure what you aren’t doing.
I know most business owners don’t know their real numbers because that would take getting an audit of all your sites and traffic sources and that would cost thousands of dollars so no one pays for those except major companies so they just rely on Google stats and the things they feel are important.
Sitting back each month relying on all that BIG DATA you are collecting is not going to help you. You need to look deeper, these changes will catch up to those who rely entirely on Paid ads for web traffic. I’m seeing it already. I already have guru’s emailing me telling me about this great new thing they will be presenting...(Click Funnels) SMH.
When Guru’s start recycling old ideas and pitching them to their followers, you know numbers are not consistent because they need to do things like this to drive new traffic because what they rely on is not giving them what they need.
Those tactics they are showing you are not new, just the bullshit pitch they developed for it is!
Michael Opolski is an Entrepreneur, Real Estate Investor, Mentor, Music Producer, Blogger, & Author.

Is Your Blog That You Pay For Monthly Getting You Ranked? (I Say NO!).

Blog writing is a great way to get exposure for your brand and its also a great way to connect with people because you can become a source of education for people but you better hope your content is good and worth engaging with otherwise it won’t matter if you pay a service to write them for you or if you pay a monthly subscription to have them be created from a template based system. You need to be creating content that converts vs relying on just keywords. People don’t hunt for keywords, they hunt for substance.
Hey folks, for those of you using Investor Carrot, will you show me how well you are ranked on Google? For those of you who use that program, I want to see where you rank for your content because I am doing a test against this program for SEO.
 
If you are not ranked for your Investor Carrot blogs, and you are not getting tons of traffic that is actually converting, then Google is not indexing you and this means that you paid for a program that no longer works, so unless you can show me your results, I think Investor Carrot has ran its course and is no longer effective like it once was.

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NO its not! as long as you are creating content that people actually “WANT TO SEE”

 
I’ve seen a ton of blogs from that template based program, but the authority scores for those pages are not good because there is too many sites that are exactly the same. This is what happens when you have a bunch of people all putting out the exact same information that they didn’t write themselves.
When you copy templates and post them, it doesn’t fool Google. Matt Cutts from Google said that duplicate content won’t hurt you unless it is more spammy than it is content. So when you post “We Buy Houses” blogs all over the web….how is that looked at? is it brand new and fresh content that informs the user of new things? or is it the same message basically every single time?…we buy houses….we buy houses….we buy houses!
 
I know what Investor Carrot Does and companies just like it, it takes high converting words and terms and builds a blog for you. Google see’s this folks, it knows you didn’t write the content and it also steers traffic away from you because all you are doing is recycling the terms or phrases that were hand selected for you Vs you actually creating something on your own that would actually be more engaging for users to latch onto.
If ranking was all about keywords then it would be easy. Too bad that’s not the whole truth about how algorithms work. Black-Hat SEO people will steal your blogs if they rank on the first page and they will copy them and use those to rank against you and take traffic from you (Did you know this). So what would you do if someone can copy exactly what you wrote and get ranked for it?
Would you be pissed? if so then why are you not mad at the people of Investor Carrot because they are doing the same thing to you except, they are charging you a monthly fee to be a part of it. They create templates for all their users to use so basically you get to recycle each others content over and over again because no thought was put behind it, just keyword research. Getting ranked for your content is not about keywords, its about how well you answer people questions or how detailed you provide solutions in general. People don’t search for keywords, they search for answers.

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If Anyone Tells You (It Takes Time to get Ranked) it means they don’t know what they are talking about. Great content always gets bumped up to the first page. Even if you are brand new, getting ranked is about quality of work vs the keywords you use.

Keep in mind that keywords and phrases effectiveness varies from month to month. You may be thinking that you are using the best possible keywords but did you know how Investor Carrot does their research to decide all of that? Content and Backlinks are the two highest ranking factors Google looks at and there is no mention of that in Investor carrots packages….How come?
Google also looks very closely at “User Experience” which tells the algorithm if people are engaging with your content or just scrolling through it….YES Google tracks people’s actions on screen and this matters for SEO ranking big time. This is that part where they talk about “User Experience” They track where your mouse moves and if you just scroll vs click….it doesn’t rank your content very well even though some sales rep told you that your blogs will convert because of their detailed research efforts….how’s that going for you?

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When you are Gazing, or just Browsing, the mouse trail shows up in RED. When you actually click on things and engage, it shows up in BLUE.

 
You were sold on the idea that keywords is the main thing for converting and its not! Its user experience and when you are just like many others people’s blogs, there is no clear cut difference between you and anyone else using that program so now Google does something called “Buckets”
 
A “Bucket” is a grouping of people who are all very similar in the search results. If you and 4000 other people all have the same template based blogs, guess how that gets ranked? Exactly the same…..so what Google does is it pools you into a category that it considered “Duplicate Content” because all the keywords and phrases are constructed exactly the same so the user experience will be exactly the same and have the same online impact as well overall so it hurts you more than it helps.
 
When you get put into one of the “Buckets” your ranking and amount of traffic you will get goes way down because you are not outstanding in any way or different enough to get Google to look at you and your content and then rank you better than other people in your space.

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Ranking Means Nothing Unless The Traffic Converts

 
I want to see screen shots of Google ranking on the first page for your Investor Carrot blogs. If you can’t show me that, then you were sold on the idea that this program would do all the work for you and its not. If you are not ranked after 6 months of using that product and you still pay for it, you are wasting money.
 
You can be ranked all you want on Google’s first page, that doesn’t mean that you are converting actual traffic. I tested this folks. I have seen the #7 ranked spot convert better than the #5 spot. Ranking is cool and all, but unless you are actually converting, its nothing but a vanity position to hang onto. Most of the people I see ranked for Investor carrot blogs are people who also have a ton of PAID ads going on and that helps a lot for ranking (in case you didn’t know).
I am ranked on Google’s first page “Twice” for the same topic. My newer content out ranked my old stuff because it was more relevant and it was more detailed than my original blog so now Google takes that new content, compares it to my older stuff and decides whether or not to rank it higher or lower based on its effectiveness.
You don’t have to rely on keywords to rank folks….I’ll prove it to you!

 

3.12.2017

LOOK!…..My newer content is outranking my older stuff, I didn’t rely on any keywords. I just wrote really detailed content so now my content from just 6 Days ago isn’t even safe anymore. I am outranking myself!

I haven’t seen or heard any new success stories for this blogging program lately at all. Most of the review posts are from 2015 and anything in terms of a review that is new, is all written up by people who are affiliates for Investor Carrot and they post on Bigger Pockets because its a niche platform to try and sell that program on. It’s 2017. I would like to see anyone using Investor Carrot as a new person to show me that they are not only ranked on Google’s first page, but that the traffic they are getting is actually converting each month.
Go search on Google “Investor Carrot Reviews”. Look and see how recent those reviews are. Stay away from the Bigger Pockets reviews, those are bias people who Bigger Pockets asked to be a contributor to their forum and for most Investor Carrot users on Bigger Pockets, they get paid as an affiliate to mention how great the program is, even though they are not getting deals from it currently. You might find one or two reviews from this year if you are lucky but most of the action for that program was back in 2015-16, it has since fallen way off and I want to know why?
Any program that promises to deliver great results usually phases out after 2 years because SEO changes too much and the programs that run just off keyword density and ranking will become less effective because high ranking keywords vary from month to month so you are victim to someone else’s research vs testing things on your own to see what sticks.
I’ll wait right here for the screen shots of your blogs that rank on the first page. SEO has changed a lot this year and I want to see how well Investor carrot people are doing keeping up with all these changes. If your Investor Carrot rep doesn’t know about these changes, then they are selling you a product that won’t convert like it says it will. I can show people how to rank and it do for FREE but it takes work and most people don’t like to work so I hope you are ranked on Google’s first page for your blogs folks because if not, you are paying a monthly fee to waste time!

April 9th

Learn to be effective with your blogs without having to rely on a paid service. Meet The Mentor was built on a Free Blog. Paying for a blog to be made for you makes no sense!

Michael Opolski is an Entrepreneur, Real Estate Investor, Mentor, Music Producer, Blogger, & Author.

Is Your Guru Using You and Not Telling You? (Truth Exposed).

A lot of people post on social media but most don’t post anything that gets them any “Likes”, “Shares” or even “Comments”. This matters if you own a business and are trying to sell a product or service to people. If you can’t get people’s attention, then your online visibility gets effected in more ways than you can imagine. Today, I’m going to talk about one of the things we cover in my Masters Class.
(What Seminar Guru’s Won’t Tell You).
I unfold a lot of social media tips and ranking tactics that Guru’s never tell their students so I hope you like this one I have for you today and believe me, there is more than just this little bit of information out there for you to learn and take advantage of so enjoy this blog because some of you might be shocked to learn this information today.
Facebook’s Edge Rank Algorithm favors people and ranks them well for being someone who does “LIVE” video streams. This is a guru hidden SEO tactic. Let me show you how this gets set up….(read my pitch below)

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Notice The Last One….Time Decay! The More “Live” You Are, The Better You Score.

 
Hey folks this is Michael Opolski with Meet The Mentor and today at 3pm I will be going “Live” to answer questions about my classes and how to win the Accountability class trophy. Meet me “LIVE” on Facebook for a quick Q&A Session and I’d be happy to help you out with all your questions and concerns. Stream goes “Live” @3pm. See You There!
 
OK…now that sounds like a nice and thoughtful message, and it is, but there is also very good reason I want you all to meet me “LIVE”. I want Facebook to see that people like me and if it happens enough, Facebook allows my posts to be seen by more people because I add value to the platform in some way.
 
If you see influencer’s or guru’s offering “FREE LIVE” meet ups….now you know why> Facebook knows people are afraid of doing “Live” video. Not many are even good at it so this is why “Live” broadcasts get more exposure and get more ranking value in search engines…..“Because its hard to do”

edgerank-algorithm

This should piss some people off! (If you didn’t know these stats already)

 
I remember telling people in my classes that if you are afraid of doing video….kiss you ass goodbye online because ranking factors that matter most, are the ones that no one wants to do and streaming a live video does a lot of good for you in terms of ranking.
 
No guru mentions this in their seminars, or Q & A Sessions so I’ll tell it to you here. They need you to show up because it adds value to their “Social Ranking” score. There is a ranking factor with all search engines and that one category is “Social Mentions”. If an influencer can get you to tune in for a few minutes or tweet out a hashtag on their behalf, you fell right into their trap. 

The_Secret_to_Facebook_Edgerank__Post_More_Often

Post Often, But Make It Quality, and Make Sure It is Something You Can Get Exposure For. (Hint: Post Something You Think Will Be Shared By Others)

They have no problem inviting you into their streams because they “Need You” Vs it being them “Care so Much”. You have to understand the world we now live in. There is a constant battle for people’s attention online and when you lack skills such as being good at “Live” video, your rankings, exposure and your conversions will be hurt.
Smart Guru’s and Influencer’s know these little rules….did you? I use them when I can. I personally like recording my videos instead of doing “Live” just in case I screw up I can go back and edit it but “Live” video (in case you didn’t know) is a big ranking factor for you especially on Facebook right now.hqdefault
 
Why do you think Facebook pushed people to do “Live” video only on their platform? They are bias to their services and when you use only those, they reward you. Knowing how all of these platforms works is a good idea because Youtube doesn’t convert the same as Facebook and Instagram doesn’t convert the same as Snapchat so you have to understand how each platform is built and how it it operating right now in 2017.
 
I have a whole section in the Masters Class that is all about what Guru’s don’t tell you. Using “Live” streams is a way people increase their “Social Mentions” for organic rankings to go along with their paid stuff.
 
If you add the two together, its insanely strong, but you have to do it right otherwise they cancel each other out. If you do too much paid advertising and zero organic, algorithms (Especially Google’s) will not rank it as high as it could be if it was supported by other content.

April 9th

Learn About These Tips and More in Our Masters Class.

Register For Our Accountability Class & Receive a Free Book.

The New “Meet The Mentor” Accountability Classes will be starting on Sunday April 9th. There is 3 ways to register for these classes now. You can start registering for these classes on March 11th. The last 3 classes all Sold Out! and these are first come, first serve.3 Options
 
These classes are for people who are having issues with “Social Media Engagement”, “Procrastination”, and “Lead Generation” just to name a few. You will have a set number of tasks to complete each week and you will be responsible for turning in your weekly results each and every Sunday night before Midnight. We only take 30 people per class.
 
If you fail 2 weeks during the class, you fail out of the class entirely. These classes are intended to hold you to a higher standard when it comes to performing at a productive level consistently each day in your business.
 
I am in the process of designing a brand new class trophy, so stay tuned for that.

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The Only Accountability Class Trophy Ever Earned!

 
Only one person has ever passed this class and won a trophy. Can you make it to the end of this class and be accountable the entire 10 weeks? If you can, your body of work over the 10 week period will be impressive.